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Theodore Roosevelt wisely stated, ‘I did what I could, where I was, with what I had.’

In an extract from her book, "The Ladder of Success" Tanya Jovanovski tells us how to start a business. If I have to think of one word that explains why people who have potential do not succeed in business, that word would be ‘excuses’. People spend a lifetime sacrificing their energy to excuses, investing in negative thought that serves only to build up a mental block against ever succeeding.

The result is that they are stuck in the mundane, the day-to-day rut of existence, rather than devoting energy to action. This is why people remain unemployed year in and year out, why they are stuck behind a counter, working 8am to 6pm for a grumpy boss, or are paid peanuts.